![](/perch/resources/masthead/our-values-masthead-desktop-img-w1920h744.jpg)
Our Brand Promise: Hooters Makes you Happy
![Values Serve](/assets/images/our-values/serve-img@1x.jpg)
Our values are to s.e.r.v.e
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Show You Care
We create positive experiences and foster recognition for team members, guests, and our communities.
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Elevate the Spirit
We have a passion for happiness.
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Respect Everyone
We treat everyone with courtesy and appreciation.
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Value Feedback
We listen, learn, and grow.
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Exceed Expectations
We go above and beyond.